Here's what you'll learn during Incubator

A FOUNDATION FOR SUSTAINED GROWTH

• Profitability: Utilize the proper tools and systems that drive a healthier future. Learn to make decisions that will lead to positive returns on your time and investment.

• Productivity: Learn what drives every key outcome in your company  — and gain the ability to sell more time.

• Staff Retention: Build careers for your team, not just "jobs." Stop the revolving door and build a true team that is loyal to the business.

• Customer Loyalty: Create fans of your company and unleash the power of a retained guest. Those fans are the lifeblood of your company.

SYSTEMS TO DRIVE GROWTH

• First-time client retention

• Existing client retention

• Productivity

• Retail product per client sold

• Pre-book ratio

• Client receiving verbal/written product recommendations

TEAM-BASED PAY

• Exploding the myths of Team-Based Pay (no…there won’t be a walkout)

• Why no one ever gets a pay cut

• Learn how to reward staff based on their contribution to growth and true quality

• Develop a pay program that encourages and rewards TRUE teamwork

• How your pay program can provide your clients with a better salon/spa experience

• Why top producers have the most to gain…without raising prices or commission rates

• Using Broadbands to map out employee career paths based on performance and skill attainment

• Understanding pay raises

• Moving towards team service

BENCHMARKS: WHAT ARE YOU SHOOTING FOR?

• Annual revenue growth rate per year

• Net profit

• Service payroll percent of total service and retail revenues

• Professional product cost

• Retail product cost

• Target gross profit margin

• Front desk and administrative payroll

• Officer’s salary

• Advertising & promotion

• Rent

• Total General & Administrative expenses

• Cash reserves

The Big 8 Drivers

• Culture: The collective behavior of the company

• Sense of urgency: The energy that drives performance and growth

• Critical numbers: Numbers that, if changed, have a profound impact on the company

• Information flow: Top down, bottom up – everyone knows the score

• Teamwork: The heartbeat of the company that gets the job done

• Innovation: Stay out of the box. Do it better, faster, cheaper

• Systems: The procedures and structure to produce the right results

• Accountability: Delivering what was promised – when it was promised

Pricing Services

• What does it cost to produce a salon/spa/medspa service?

• How to determine if you are making or losing money on your services

• Calculating your costs per revenue-producing hour

• How to find a profitable service price

Skill Certification

• Why your business needs a skill-certification program

• Learn how and why to develop a comprehensive in-house skill certification program to guarantee consistent service quality from everyone on the team

• The three major skill certification training areas: technical, professional/organizational and personal/cultural

• The 6 steps to building a Skill-Certification Program

• Creating the Ideal Client Experience

Leadership

• Leading the Culture Shift to No Compromise

• Your 18-month Incubator action plan

• Implementation Checklist

• The 10 “new thinking” non-negotiables