Build a Business
That thrives Beyond You

We have seen dramatic transformations in all areas of our company since we began coaching with Strategies. Some highlights we'd like to share:

• Our retail was 11% of total sales. Since then, we have maintained 27% retail to total sales.
• Increased average yearly revenue from $206,000 to $1.7 million
• Increased average monthly revenue from $17,000 to $141,000
• Increased retail sales from 11% to 27% of total sales
• Increased pre-book from 36% to 86.4%
• I was able to pay off $350,000 in build-out debt in eight years
• We have over $400,000 in savings and are starting a team retirement contribution

By working with Strategies, my coach has the financial background to teach me about my profit and loss and how to create a budget. This enabled me to successfully grow the business from just a team of 2 to a profitable team of 10. I was able to expand the business with not only staff but equipment as well. I learned how to go from being in the treatment room full time to just part time so I could train and manage staff. Dennis helped me create an emergency money account for those what ifs. When COVID hit and we had to shut down for 2 months I was able to still pay rent, equipment loans, and monthly bills. This was a big wakeup call that Dennis knew what he was doing and had his best interests for my company and team. Highly recommend using and working with Strategies!

Thanks to Strategies and the Team-Based Business Model, we are doing things that I never dreamed possible for our company. By improving client retention, profitability, and productivity, we’ve been able to add meaningful benefits for our team every year. What started as a goal to offer one week of paid vacation and health care has grown into a comprehensive package, including up to four weeks of paid vacation, healthcare contributions, 100% paid education, retirement matching, and even paid team vacations.

Thanks to Strategies Coaching, we can FINALLY take a paycheck and put cash into cash reserves! But being able to give back to our team has been the most rewarding part of being profitable. We've been able to give healthy raises at least twice a year, invest in education, offer health, life, vision, and dental insurance, paid sick time, and paid time off. And best of all, we can now offer our team a 401k with up to 4% match.

• Average monthly revenue increased 33%
• New Client Retention increased 14%
• Avg. Service Sale per Hour increased $28
• Equity increased 283%

Thanks to Strategies Coaching, we've transformed our company into a profitable, debt-free business that pays our team well and operates with financial freedom. We’ve improved productivity to 85–90%, boosted retail sales to 20–25%, and skill-certified our stylists, ensuring consistent quality. Strategies gave us the tools to confidently navigate cash flow, communicate our vision, and support our team. We even paid full salaries during the shutdown. With a plan in place, we’ve reduced costs on back bar and retail, ensuring efficiency while keeping our business thriving. I am thrilled with all of the coaches and staff at Strategies. You are all so knowledgeable and truly understand our industry.

Since partnering with Strategies Coaching, we’ve transformed our business financially and operationally. Prebook rates have risen from 65% to 80%, new client retention has jumped from 12% to 35–40%, and we’ve gone from struggling to pay staff to having $180,000 in the bank, with no debt, even after a $500,000+ buildout in 2021. Strategies has given me the confidence to make informed decisions about EVERYTHING. Raises, price increase, coaching, leadership. I have so much more confidence in myself as a leader and decision-maker. Beyond the numbers, the coaching feels like having a monthly therapy session, providing the guidance and support to continue growing as a leader.