Skip to main content

October 23rd, 2022 - October 25th, 2022

9:00am - 5:00pm EST

Strategies Business Academy

Old Lyme, CT 06371

In-person Seminar | Intended for: Front Desk/Guest Services/Managers/Owners

Front Desk/Guest Services Seminar

$895 first person $695 each additional

The days of having a “receptionist” to simply greet and check out clients are long gone.

In today’s systematized salons/spas, the front desk is as much a command center as it is a check-in/check-out point for clients.

Yes, your service providers may “do the work” — but it's your front desk/guest services employees who organize the work, sell the work, and exercise extreme influence on pre-booking, client retention, and productivity rates.

And their responsibilities don't end there...

  • They are the first and last contact with every client.

  • They are the first to field complaints from unhappy customers.

  • They up-sell and close retail sales.

  • They generate lucrative gift certificate sales.

  • They are responsible for selling the salon/spa's most valuable asset — time on the appointment book.

And yet...These staff members are the most under-trained in the industry.Isn't it time you gave your front desk/call center staff the skills they need to supercharge their performance? That's exactly what our Front Desk/Guest Services Seminar was designed to do!Topics include:
  • Dealing with difficult clients and situations

  • Up-selling and converting client needs into booked appointments

  • Improving communication with colleagues and clients

  • Efficiently selling service hours

  • Understanding how the front desk impacts overall growth

  • How to develop scripts to ensure results

Register today!


We strive to make sure your learning experience at the Strategies Business Academy is a productive and comfortable one. Here's everything you'll need to know to get the most out of your time here.

Drive times:
  • Providence Rhode Island T.F. Green Int'l Airport to Strategies - 55 minutes
  • Hartford/Springfield Bradley Int'l Airport to Strategies - 60 minutes
  • Tweed-New Haven Airport to Strategies - 35 minutes

Click here for driving directions.

Event Policies

  • Seminar cancellation for non-members: Cancellation within 14 days of the event, a cancellation fee of $250 per person will be assessed with the balance held as a credit towards a future event.
  • Seminar cancellation for memberships that include All-Access education: Cancellation within 30 days of the registered seminar event will result in $250 fee per seat.
  • Seminar cancellation for Basic members: Cancellation within 30 days of the registered seminar event will result in losing the allotted seminar credit from your Strategies Membership.

There are no additional dates for the year.