Here’s what you’ll learn during Incubator Online

A FOUNDATION FOR SUSTAINED GROWTH

• Profitability: Utilize the proper tools and systems that drive a healthier future. Learn to make decisions that will lead to positive returns on your time and investment.
• Productivity: Learn what drives every key outcome in your company  — and gain the ability to sell more time.
• Staff Retention: Build careers for your team, not just “jobs.” Stop the revolving door and build a true team that is loyal to the business.
• Customer Loyalty: Create fans of your company and unleash the power of a retained guest. Those fans are the lifeblood of your company.

 

SYSTEMS TO DRIVE GROWTH

• First-time client retention
• Existing client retention
• Productivity
• Retail product per client sold
• Pre-book ratio
• Client receiving verbal/written product recommendations

 

TEAM-BASED PAY

• Exploding the myths of Team-Based Pay (no…there won’t be a walkout)
• Why no one ever gets a pay cut
• Learn how to reward staff based on their contribution to growth and true quality
• Develop a pay program that encourages and rewards TRUE teamwork
• How your pay program can provide your clients with a better salon/spa experience
• Why top producers have the most to gain…without raising prices or commission rates
• Using Broadbands to map out employee career paths based on performance and skill attainment
• Understanding pay raises
• Moving towards team service

 

BENCHMARKS: WHAT ARE YOU SHOOTING FOR?

• Annual revenue growth rate per year
• Net profit
• Service payroll percent of total service and retail revenues
• Professional product cost
• Retail product cost
• Target gross profit margin
• Front desk and administrative payroll
• Officer’s salary
• Advertising & promotion
• Rent
• Total General & Administrative expenses
• Cash reserves

 

The Big 8 Drivers

• Culture: The collective behavior of the company
• Sense of urgency: The energy that drives performance and growth
• Critical numbers: Numbers that, if changed, have a profound impact on the company
• Information flow: Top down, bottom up – everyone knows the score
• Teamwork: The heartbeat of the company that gets the job done
• Innovation: Stay out of the box. Do it better, faster, cheaper
• Systems: The procedures and structure to produce the right results
• Accountability: Delivering what was promised – when it was promised

 

Pricing Services

• What does it cost to produce a salon/spa/medspa service?
• How to determine if you are making or losing money on your services
• Calculating your costs per revenue-producing hour
• How to find a profitable service price

 

Skill Certification

• Why your business needs a skill-certification program
• Learn how and why to develop a comprehensive in-house skill certification program to guarantee consistent service quality from everyone on the team
• The three major skill certification training areas: technical, professional/organizational and personal/cultural
• The 6 steps to building a Skill-Certification Program
• Creating the Ideal Client Experience

 

Leadership

• Leading the Culture Shift to No Compromise
• Your 18-month Incubator action plan
• Implementation Checklist
• The 10 “new thinking” non-negotiables