What's Included:

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24 Internal Training Coaching Sessions:
Work one-on-one with a Certified Strategies Coach every step of the way to build, fine-tune and deploy your training program

12 Business-Building Coaching Sessions:
Step-by-step guidance on how to build your business and inspire your team, from your personal Certified Strategies Coach

1 Two-Day Onsite - ITP (Re)Train1:
Put your new Internal Training Program into action with a (Re)Train of your staff led by your Certified Strategies Coach

2 seats to the Strategies Incubator Seminar:
Get your systems, financials, leadership skills and client experiences optimized for sustained growth

2 seats to the Internal Training Intensive Workshop:
Spend four days deep-diving into the four core pillars that are essential to any training program in the beauty service industry

12 Internal Training Program Online Course Modules:
The core training portion of your ITP learning…available for self-paced online viewing

Members-only Internal Training Program Facebook Group:
Private interaction, encouragement and guidance with the Strategies team and your ITP classmates

12-month membership



In the salon & spa business, consistency is everything.

Is your salon/spa staff delivering extraordinary service excellence to every client? On every visit?

As a salon, spa, med-spa or barbershop owner, you want to see your team and company grow.

And your employees want to enjoy their work and advance their career growth, as well.

But without an internal training program to instruct your service and guest care providers on how to work together and deliver consistent results and experiences for your clients, your company will only experience inconsistent, unpredictable growth at best.


Because sustainable growth comes from delivering consistent service excellence to every client – on every visit. More importantly, service excellence that is “scalable.” Scalable means having a step-by-step, fully customizable, internal training program focused on these five functional areas:

  1. Recruiting
  2. Hiring
  3. On-Boarding
  4. Service and technical training
  5. Growth paths for employees (from basic to advanced)

Without this training, employees become stagnant, and in some cases, end up leaving the company.

Strategies Internal Training Program (ITP) teaches salon, spa, med-spa and barbershop owners how to build a profitable and team-based training program for technical, guest services and management skills.


Do I have to sign up for the full 12 months?
Yes. Designing an internal training program of this depth and caliber is a big undertaking. If you want it done correctly — and to see the results it can produce for years to come — you will need the full support of the 12-month membership.

I have a Strategies Membership. Is ITP included?
In addition to the actual ITP Membership, ITP is currently also included in the “All Access” Membership Level. Click here to learn more about Strategies Memberships.

How long will I have access to the online portions after my membership expires?

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